委员会
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啤酒的顽强性别差距
尽管有二十年的证据表明，阳刚地的定义特征正在不断发展，但一些啤酒品牌似乎决定向男性保证他们不是。
The Taprooms Committee Talks Holiday Season, Events, and End of the Year Plans
The members of the BA Taprooms Committee talk holiday events and plans, and how we all hope to see our 2021 wrap up.阅读更多
#beerstagram – Get Dynamic Brand Photos Without Hiring a Professional
社交媒体改变了品牌与观众互动的方式，而没有强大的在线存在，很容易在洗牌中迷失。幸运的是，我们都在我们的口袋里围绕着高质量的相机，可以很好......阅读更多
工艺啤酒的法律合规性
In this panel, craft brewers with limited resources and no in-house legal counsel will learn practical tips to organize their legal compliance efforts.阅读更多
发生了不可想象的事情：在骚扰，歧视或虐待后找到你的方式改变了一切
可用的组织培训，资源和教育，解决工作场所的骚扰，歧视和滥用，绝大多数侧重于政策和预防。但是在预防努力和组织政策时会发生什么？当你或一个......阅读更多
无需支出的趋势：如何驾驶流量，同时保持成本
Controlling costs is important to the success of any craft brewery. These days, it’s absolutely critical. This seminar gives you the perspective of a marketing director, a brewery owner, and a taproom general manager on best practices for keeping the …阅读更多
Creating a Successful, Sustainable Loyalty Program for Your Brewery
您最有价值的客户是您啤酒厂的那些顽固的支持者。他们很自豪能成为非官方的品牌大使，他们带来了一贯的利润，并通过艰难时期出现。表达欣赏和认可的最佳方式......阅读更多
通过意外开发，维护和最大化客户参与
When COVID-19 hit in 2020, taprooms as we knew them changed forever. While the goal still remains to sell as much beer as safely as possible, the methods must be reimagined and reconsidered. Over the course of the pandemic, the …阅读更多
A Further Warning Against Marketing Beer with Health and Wellness Cues
最近对Molson Coors的诉讼强调了使用健康和健康提示的营销酒精饮料的风险。阅读更多
尊重品牌：商标法和实际的IP尽职调查
This BA Collab Hour webinar explores how to develop and maintain world-class branding while respecting the trademark and related intellectual property rights of others. Topics discussed will include an overview of applicable law, processes and procedures brewers can adopt to …阅读更多
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